NEW LOOK FOR BRG
Sunday, October 30, 2011
So you noticed some changes here at the official Browning Reserve Group website. For the past year we have been working with a renowned design team to completely reinvent our corporate image across all aspects of our business, and that new image is designed around our core message “Clarity from Complexity”.
During the past year, the creative talents of Phinney/Bischoff Design House (PBDH) have assembled a comprehensive perspective about BRG’s place in the Reserve Study market by interviewing key stakeholders including many BRG clients, and the voice is clear, BRG studies are the clearest and easiest to understand, and thus the “Clarity from Complexity” message was inaugurated. Internally we felt that it was our systems and technology that differentiated us from our competitors, but it truly is the clarity produced by those systems that sets BRG apart.
With the focused message in hand, it was time to wrap the new look around that message, and that new look isn’t limited to just the website, oh no! A completely new corporate logo, web layout and Reserve Study report appearance are all part of the facelift. And of course this is not just a bunch of new colors and fonts – nope, the new Drupal based website enhances our online capabilities with direct benefits to our clients.
Several prior manual forms including “Update without Site Visit Request”, “Loan Disclosure”, “Landscape Questionnaire” may now be submitted directly online. Previously only our “Request for Proposal” form was submitted online, and it still is but with a number of improvements, naturally.
We’ve put a lot of effort into this new image and the work isn’t over. In the next few years we intend to reinvent the reserve study process with further reaching interactive online tools, so the new website is just a beginning and a great deal more excitement lies ahead. Please enjoy the new site and explore the additional content that has been added, and if you are a part of the social media frenzy, you will find Facebook and Twitter links throughout the site, so if you are so inclined, friend us on Facebook and follow us on Twitter.